Essence project thumbnail

Poppi

INFO

FA self-initiated concept study on Poppi's flavour range, built to prove one thing: scale. The composition, lighting, plinth and camera stay identical across every SKU while the can, the colourway and the ingredients swap out around them. Build the template once and the whole range comes off the same pipeline: no reshoot, no drift, no fifth image that doesn't quite match. That repeatability is the point.

YEAR

2026

BRAND STUDY

Poppi

SERVICES

AI Image Generation, Consistent Product Locking, SKU Scaling, Art Direction, Colour Systems, Campaign Sets

Info

FA self-initiated concept study on Poppi's flavour range, built to prove one thing: scale. The composition, lighting, plinth and camera stay identical across every SKU while the can, the colourway and the ingredients swap out around them. Build the template once and the whole range comes off the same pipeline: no reshoot, no drift, no fifth image that doesn't quite match. That repeatability is the point.

Year

2026

BRAND STUDY

Poppi

Services

AI Image Generation, Consistent Product Locking, SKU Scaling, Art Direction, Colour Systems, Campaign Sets

Essence preview
Essence Layout
Essence hero preview
Essence mockup